Privacy Policy

Last updated: March 15, 2026

Actly ("we," "our," or "us") operates the Actly mobile application and embeddable chat widget (the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service.

By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

1.1 Information You Provide

We may collect the following information that you provide directly to us:

  • Account information — such as your first name, last name, email address, and password when you create an account.

  • Company information — such as your company name, website, phone number, and location if you are associated with an organizational account.

  • Chat content — including messages, text, prompts, and other content you send through the Service.

  • Files and media — including photos, images, documents, and voice recordings you attach to messages.

  • Form submissions — information you enter into interactive forms presented by agents within the chat.

1.2 Information Collected Automatically

When you use the Service, we may automatically collect certain information, including:

  • Device identifiers used for session management.

  • Approximate or precise location data, but only when you grant location permission.

  • Session and conversation identifiers used to maintain continuity across interactions.

1.3 Information We Do Not Collect

We are committed to minimizing data collection. In particular:

  • We do not use advertising identifiers such as IDFA or GAID.

  • We do not integrate third-party analytics, crash reporting, or advertising SDKs.

  • We do not track you across other apps or websites.

2. How We Use Your Information

We use the information we collect to:

  • Provide, operate, and maintain the Service.

  • Process and respond to your chat messages using AI-powered agents.

  • Store conversation history so you can resume sessions.

  • Authenticate your identity and manage your account.

  • Improve the quality and accuracy of AI responses.

  • Comply with legal obligations and enforce applicable terms.

3. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information.

We may share your information only in the following circumstances:

  • With service infrastructure providers who help us operate the Service, such as hosting and database providers, under strict data processing agreements.

  • When required by law, regulation, legal process, or governmental request.

  • To protect rights and safety — when necessary to protect the rights, safety, or property of Actly, our users, or the public.

4. Data Storage and Security

We take reasonable and industry-standard measures to protect your information, including:

  • Secure transmission of data using HTTPS and WSS (encrypted WebSocket) protocols.

  • Hashed account credentials, which are never stored in plain text.

  • Storage of chat data on Actly servers for the duration of your account.

  • Security measures designed to protect against unauthorized access, alteration, disclosure, or destruction of data.

While we work hard to protect your information, no method of transmission or storage is completely secure. Therefore, we cannot guarantee absolute security.

5. Data Retention

We retain data only as long as necessary for the purposes described in this Privacy Policy:

  • Chat messages and session data are retained while your account remains active.

  • You may request deletion of your account and associated data at any time by contacting us.

  • Upon account deletion, your personal data will be removed within 30 days, unless a longer retention period is required by law.

6. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal data we hold about you.

  • Request correction of inaccurate or incomplete data.

  • Request deletion of your personal data.

  • Object to or restrict certain processing of your data.

  • Request a portable copy of your data.

To exercise any of these rights, please contact us at privacy@goactly.com.

7. Children’s Privacy

The Service is not directed to children under the age of 13, or 16 in the European Economic Area, where applicable. We do not knowingly collect personal information from children.

If you believe that a child has provided us with personal data, please contact us and we will promptly take steps to delete that information.

8. Embedded Widget (Chat-Only Mode)

When the Service is embedded on third-party websites as a chat widget:

  • An anonymous user identifier may be automatically generated. No personal account is required.

  • Chat messages are processed in the same manner as within the full application.

  • The third-party website’s own privacy policy governs any data collected directly by that website. This Privacy Policy applies only to data processed by Actly.

9. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify users by posting the updated policy within the Service and updating the “Last updated” date at the top of this page.

Your continued use of the Service after such updates constitutes your acceptance of the revised Privacy Policy.

10. Contact Us

If you have any questions about this Privacy Policy, you may contact us at:

Actly
Email: privacy@goactly.com
Website: goactly.com